Monday, August 29, 2016

5 Reasons why Cashbacks should not be ignored

Online Shopper? There is a lot of prejudice and myth around cashbacks offered by websites like CouponDunia. A lot of users miss out on a lot of savings because they take Cashbacks very lightly.

Here are the top 5 reasons why Cashback makes a lot of sense and should never be ignored.

5 Reasons Why You Shouldn't Ignore Cashbacks 

#1: Cashback is too less to be cared about (MYTH)

Yes, it may feel like that early on. Typically when you make recharges you get 1%-2% cashback and it translates to a few Rupees. However, if you check categories like Fashion, Accessories, Electronics - you can get up to 15% extra cashback on top of discounts.

So imagine a T-shirt worth Rs 800 available at Rs 599 after Discount can be yours at Rs 510. That's Rs 90 saved. Similarly you can save upwards of Rs 200 on Shoes and more than Rs 1000 if you buy a Laptop, iPad or Mobile phone.

Also, cashback on food ordered online is significant. And you can also save on Booking Bus/Flight tickets and Hotel Bookings.  

Finally, even with Recharges, if you check how much you spend on the following you'd realise the amount is significant. Let's take a very Practical example:

Recharges (100/week) = Rs. 400/mo
Internet Bill (250/month) = Rs. 250/mo
Electricity Bill Payments = Rs. 500/mo
DTH recharge = Rs. 300/mo

Total = Rs 1450

If you happen to do it for your Family members also the total might come to be around Rs 2000.
With only 2% you can save about Rs 500 in an year. That translates to 2 months of Internet for FREE.


#2: Too many conditions/Too long cycle (MYTH)

It takes a lot of time to get cashbacks confirmed to your account. This seems like an issue because many do not understand the process and focus only on Short Term benefits.

Cashbacks are a part of affiliate commission that Coupon and Cashback Websites earn from online stores. Stores have to take care of cancellation period, plus then they consolidate all reports for an entire month after taking care of exchange, partial/full cancellations etc. Stores take more than 6 to 8 weeks to provide any detail about the transaction.

That said, as a user you should not care about these. You will not stop shopping tomorrow. You should just continue doing the things that you do any way. Using a Cashback website will slowly help you accumulate a very significant amount.


#3: Too much Hassle (MYTH)

Typically, it takes only 30 seconds to login and click out from a cashback website/app and reach your favourite store. It may take a few minutes and a few clicks if you also want to find a great offer.

So where is the hassle. In my honest opinion penny saved for a few extra clicks is totally worth it.


4. Referral Schemes & Special Bonuses


All Coupon and Cashback websites keep coming up with a lot of Offers very regularly to make sure you keep shopping. It's important to watch out for them and maximise your engagement with them. Particularly, there are high value referral schemes that can earn you thousands of rupees when your friends join using your referral code and then Shop online using the cashback website. They get the same offers and you earn extra when they shop.


5. Combined Offers = More Savings per Transaction!

The best part of using cashback websites is that you can combine the cashback with Discount offer from the stores and Cashback offers from Banks and Digital wallets.

For Example: You if you order two Medium size Cheese-burst pizzas from Dominos- Often you can get A BOGO offer(50% Off) + Flat Rs 25 Off from a Cashback website + another 5% to 10% off if you pay by a specific Bank Card or Digital wallet. So you get Pizza worth Rs 975 in around Rs 415. That's a saving of Rs 500+. Now, if that makes you hungry. Be sure to use Cashback Websites and Apps before ordering. 

So it's not an exaggeration when they say that an average user can earn over Rs 20,000 in cashbacks an year. 

Disclaimer: I am a Sr. Product Manager with CouponDunia.in (India's largest, most trusted Coupons and Cashback website)

   

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